Navigating the uncharted waters of social media and networking can be fun, lively and engaging once it makes sense. There are very few guidelines and rules but that allows for much creativity. Some of the standard ways of self promotion and marketing do not translate very well into this fast paced, fickle and every changing world of social media and networking.
If you just beginning and even if you have been doing this for awhile this may help you have a clearer vision as to what you are doing and why you are doing it. So lets begin with the difference between social media and social networking.